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McKinsey Quarterly is the business journal of McKinsey & Company.

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Editors’ Choice
  • Starbucks healthy growth article, exceptional past growth, Strategy

    MARCH 2011

    Starbucks’ quest for healthy growth: An interview with Howard Schultz

    The company once grew fast. Now CEO Howard Schultz wants it to grow with discipline—in emerging and developed markets alike.

    Includes: Video Interactive
  • Ray Kurzweil conversation article, information technology exponential development, Business Technology

    JANUARY 2011

    IT growth and global change: A conversation with Ray Kurzweil

    The inventor, businessman, and author explains how the exponential growth of technologies will transform industries and pose new opportunities—and hurdles—for business and society.

    Includes: Video Interactive
  • an interactive tutorial on creating value article, four cornerstones of value, Corporate Finance

    NOVEMBER 2010

    Creating value: An interactive tutorial

    In this video presentation, McKinsey partner Tim Koller explores the four guiding principles of corporate finance that all executives can use to home in on value creation when they make strategic decisions.

    Includes: Interactive
  • retail online offline sales article, multichannel, retail service, Retail & Consumer Goods

    OCTOBER 2010

    Rediscovering the art of selling

    Even after researching products on their own, many customers enter stores undecided about what to buy. For retailers, that’s an opportunity to improve off-line sales in an increasingly multichannel world.

    Includes: Interactive
  • long-term pricing strategy article, new-product prices, Marketing & Sales

    OCTOBER 2010

    Do you have a long-term pricing strategy?

    Actively pricing products across their life cycle is increasingly important, particularly in innovation-intensive industries. Failing to do so may forego potential profits or even destroy value.

    Includes: Interactive
  • digital junkies article, social networks become information hubs, Marketing & Sales

    JULY 2011

    Are your customers becoming digital junkies?

    Consumer behavior is shifting rapidly as more people use digital devices and platforms intensively.

    Includes: Interactive
  • What executives think about the economy 2004 to now article, state of the economy according to executives, Economic Studies

    MARCH 2012

    What executives think about the economy: 2004 to now

    This continually updated interactive tracks how executives around the world have viewed economic conditions and the economic prospects of their companies, and how those views have differed over time and across industries, regions, and types of company.

    Includes: Interactive
  • The future of credit lending leverage article, lending recovering from credit crisis, Financial Services

    MARCH 2010

    The future of capitalism: Credit, lending, and leverage

    A distinguished panel of CEOs and business leaders debates the current state of credit, lending, and leverage—and discusses the emerging shape of financial markets, global rebalancing, and regulation.

    Includes: Video Interactive
  • The case for behavioral strategy article, behavior psychology counter bias in strategy, Strategy

    MARCH 2010

    The case for behavioral strategy

    Left unchecked, subconscious biases will undermine strategic decision making. Here’s how to counter them and improve corporate performance.

    Includes: Interactive
  • ethanol challenge for the United States article, ethanol us, Energy, Resources, Materials

    NOVEMBER 2009

    The ethanol challenge for the United States

    The US biofuels industry must address midstream ethanol distribution bottlenecks if it hopes to deliver next-generation ethanol in a cost-effective manner.

    Includes: Interactive
Classic frameworks
  • Enduring Ideas: The strategic control map article, market capitalization dynamics to help companies identify opportunities and threats, Strategy

    JULY 2010

    Enduring Ideas: The strategic control map

    In this interactive presentation—one in a series of multimedia frameworks—Lowell Bryan, a director in McKinsey’s New York office, describes the strategic control map, a framework that tracks the dynamics of market capitalization within industries.

    Includes: Audio Interactive
  • three horizons of growth for business article, growth opportunitiy for mature company, Strategy

    DECEMBER 2009

    Enduring Ideas: The three horizons of growth

    In this interactive presentation—one in a series of multimedia frameworks—Steve Coley, a director emeritus in McKinsey’s Chicago office, describes the three horizons framework. Based on research into how companies sustain growth, this approach illustrates how to manage for current performance while maximizing future opportunities for growth.

    Includes: Audio Interactive
  • Enduring ideas: Portfolio of initiatives article, portfolio of initiatives decision making framework, Strategy

    OCTOBER 2009

    Enduring Ideas: Portfolio of initiatives

    The portfolio-of-initiatives framework offers a way to develop strategy in a more fluid, less predictable environment.

    Includes: Audio Interactive
  • Enduring ideas: The business system article, business system framework, Strategy

    JUNE 2009

    Enduring Ideas: The business system

    In this interactive presentation—one in a series of multimedia frameworks—McKinsey alumnus Kevin Coyne describes how companies can use the business system to evaluate their choices at each stage in the process of creating and delivering products. Aligning conduct at every step with the company’s value proposition creates a truly integrated business strategy.

    Includes: Audio Interactive
  • industry cost curve article, competitive market, production cost, cost curve framework, Strategy

    APRIL 2009

    Enduring Ideas: The industry cost curve

    In this interactive presentation—one in a series of multimedia frameworks—McKinsey director Rob Latoff offers insight into the industry cost curve, a business school classic for understanding pricing. By bringing discipline and a practical set of definitions to bear, this framework can be applied to real-world, competitive markets.

    Includes: Interactive
  • Enduring ideas: The GE–McKinsey nine-box matrix article, 9-box matrix GE-McKinsey, Strategy

    SEPTEMBER 2008

    Enduring Ideas: The GE–McKinsey nine-box matrix

    In this interactive presentation—one in a series of multimedia frameworks—McKinsey alumnus Kevin Coyne describes the GE–McKinsey nine-box matrix, a framework that offers a systematic approach for the multibusiness corporation to prioritize its investments among its business units.

    Includes: Audio Interactive
  • SCP Framework article, Framework SCP, Strategy

    JULY 2008

    Enduring Ideas: The SCP Framework

    In this interactive presentation—one in a series of multimedia frameworks—McKinsey director emeritus John Stuckey comments on SCP, a framework that illustrates the influence of an industry's structure on the conduct and performance of industry players, and the effects of external shocks on all three.

    Includes: Audio Interactive
  • 7-S framework article, organizational framework tool, Strategy

    MARCH 2008

    Enduring Ideas: The 7-S Framework

    In this interactive presentation—one in a series of multimedia frameworks—Lowell Bryan, a director in McKinsey's New York office, examines 7-S, a framework introduced to address the critical role of coordination, rather than structure, in organizational effectiveness.

    Includes: Audio Interactive

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