August 2007
McKinsey research shows that different groups of consumers have different attitudes about news products. Media companies should segment their digital offerings.
Abstract
August 2007
The success of online participatory media—video-sharing sites and corporate wikis alike—depends on the quality contributions of a small core of enthusiasts.
Abstract
April 2006
The prize for mobile TV may be larger than expected, but only if the price of handsets and subscriptions is modest and if broadcasters, mobile operators, and handset manufacturers cooperate.
Abstract
January 2006
Newspapers aren't using all their resources to fend off online competition for classified-ad revenues.
Abstract